The first prerequisite is Passion.

But passion alone will only get you so far. You need the second prerequisite, Mission.

Your passion, when it is fully realized becomes your mission.

Your mission is the thing you are trying to accomplish. It is the outcome of your efforts. It is the intent of your passion.

Passion can be unbridled and undisciplined. It will follow the direction of the wind or a whim. Passion needs to have a framework to give it form and begin to define its function.

Mission is your passion spelled out in concrete terms.

For example, let’s say your passion is to have more financial security for your family. Then your mission may be to create a business that nets $150,000 per year.

If your mission was to have more time with your family your mission might be a little different. Your mission might be to create a business that nets $150,000 per year and you only have to spend 20 hours per week on it. And you get to choose the hours!

Mission is the target for your passions. It is the idealized objective that is to be accomplished.

The more defined the mission, the faster you achieve success. The more your mission is defined by your passions, the more you will know exactly what to do.

A focused mission, focused by your passion, will engage and excite you. It will also engage and excite the people around you, your team, your customers, your family and friends. A mission driven by passion will draw success to you.

But, even with your mission in place and your passion driving it, your business won’t reach its’ potential if you don’t have the third prerequisite in place.

You need to have an Impact on your customers.

We will talk about that tomorrow. Make sure you come back and read all about it.